Before Brisk had a name, it had a question. Why are the wheels designed for everyone, yet perfect for no one? Why must lightness come at the cost of rigidity? Why do the so-called “high-end” wheels all look the same, speak the same language, and compromise where it matters most?
In the quiet of workshops, in the long hours on steep climbs, the idea took shape: "What if a wheel could be designed only for the top 1% of riders, without compromise, without concession?"
2020 — Los experimentos
Las preguntas sin respuestas exigen acción. En 2020, la visión de Brisk pasó del pensamiento a la realidad. Se construyeron prototipos, se probaron, se rompieron y se reconstruyeron.
Las capas de carbono se ajustaron gramo a gramo.
La tensión de los radios y la rigidez de la llanta se midieron durante incontables horas.
Cada decisión de diseño fue cuestionada: ¿podría la extrema ligereza coexistir con la precisión? ¿Podría la rigidez sobrevivir a las subidas más empinadas?
Los fallos eran frecuentes, pero necesarios. Cada iteración revelaba un camino más claro: el rendimiento no se descubre. Se diseña. Los talleres se convirtieron en laboratorios. Los caminos de ascenso se convirtieron en campos de pruebas. A finales de año, Brisk tenía su primer conjunto de prototipos funcionales: ruedas que se atrevían a desafiar los compromisos , pero que aún esperaban su perfección final.
2021 — La primera estructura
Experimentation had reached its limit. Lightness alone could not define a wheel. Systems emerged: carbon layups with purpose, spoke arrangements as precise frameworks, rims sculpted for aerodynamic coherence.
Brisk stopped chasing grams. It began constructing a complete wheel system.
2022 — Enérgico
The structure was ready. The question had become a brand. Brisk was born — not to compete, but to define what a top-tier wheel could be. We released our first product: the Ultralight series, still recognized today as the world’s lightest wheelset.
Workshops became studios. Every design choice reflected intention. Brisk stepped into the world.
2023 — El Gran Avance
Brisk had established its foundation. We released two new wheelsets: Balance and Aerolight. The Aerolight, a revolutionary ultralight aero wheelset, reshaped expectations for speed and weight.
This was the year Brisk redefined aerodynamic performance for elite riders worldwide.
2024 — Expansión global
Brisk’s philosophy proved its worth. We began collaborating with the Italian National Champion and the Canadian National Team,marking our debut in the World Tour.
Each wheel reflected precision and engineering integrity, extending Brisk’s influence across borders
2025 — La evolución
Brisk continued to push the limits of performance.
We launched the Velix-Evo, a revolutionary wheelset that redefined the standard and led the direction of ultralight wheels.
That year, we also collaborated with British National Champion Harry Mac,securing victory once again at the British Hill Climb Championship.
Every design echoed our commitment to innovation and uncompromising engineering.